Chanel has long been synonymous with timeless beauty staples, from classic red lipsticks to iconic nail polishes. However, the French luxury house also excels at delivering fresh, trendsetting innovations. This was evident with the viral interlocking C logo nail stickers of 2023, and it holds true once again with the launch of their latest beauty sensation—a dazzling glitter lipstick.
Part of the Rouge Coco Flash collection, the new shade, 272 Rosa, offers the same intensely pigmented, hydrating formula that has made the line a favorite. Infused with nourishing ingredients like jojoba and sunflower wax, this lipstick ensures long-lasting moisture and comfort. What sets 272 Rosa apart is its striking pink-purple hue with an ultra-glittery finish, a bold departure from subtle shimmer. Retailing at $50, this standout shade debuts as part of Chanel’s highly anticipated Camélia Futura collection, which just hit shelves.
“There is something very soft and gentle about the camellia’s aesthetic… which is particularly surprising when you know that it is actually a very hardy plant that adapts and manages to flower even in extreme conditions,” said Cécile Paravina, Chanel’s global makeup partner, in a press release. “This duality is the basis for the collection, marrying soft, romantic qualities with colder, more futuristic and modern codes.”
Echoing the luminous appeal of 272 Rosa, the Camélia Futura collection celebrates shine and innovation. The lineup includes a radiant new eyeshadow palette, shimmering eyeliners, metallic-infused nail colors, and glow-enhancing primers, all designed to reflect light beautifully. Among these, the glitter-infused 272 Rosa shade of Rouge Coco Flash emerges as the ultimate statement piece for the season. Beauty enthusiasts can now shop the collection on Chanel’s official website.
